Online Marketing Techniques for Small Business Owners

Online Marketing for Small Business Owners Online marketing is one of the main keys to small business growth in 2019. What small business owners need to know is that one of their secrets to success is to have a strong online presence. You must have great strategies in order for the business to be well advertised in the internet market. Because small businesses do not necessarily have the same amount of advertising funds that the bigger companies have, it is…

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Rush Order Printing for Small Businesses

Rush Printing Can Save Your Life Rush printing. There’s something about it that just sounds sexy. Rush printing allows us to be comfortable knowing that we can procrastinate until the very last minute. All of us entrepreneurs are known to do this of course. The key is to still be able to roll up to a presentation with the best looking portfolio around no matter what. We’re (sub)human. We forget things sometimes! But now, that’s ok! Businesses that have reliable…

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Effective Marketing Strategies for Small Businesses

Marketing Strategies for Small Businesses Marketing strategies can easily consume your life as a small business owner. In todays competitive marketplace, it seems like every day there’s something new to learn in order to keep up with the competition. Small business owners have enough on their plate already! It’s for this reason that I usually recommend small business owners pick only 3 strategies at a time. This allows them to test each, prefect each, and then and only then, try…

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Business Cards in 2019

Business Cards Still Have Value One of the most frequent requests I have heard throughout my career is “May I have your card?” Whether it’s a sales call or business-to-business (B2B) networking, the practice of swapping business cards is the most common way to make an introduction. So why do so many sales people and business owners arrive at meetings, appointments and trade shows without them? I’m always surprised when, during the “get to know you” part of a networking…

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“Facebook Ads Don’t Work”

“Facebook Advertising Doesn’t Work” I hear this from people all the time. I’ve seen it written in posts on facebook by others. I’ve even had someone tell me that facebook ads are all fake, and likes and clicks for the businesses are all fake, done by click farms, etc. DON’T FALL FOR THIS! More so, if you feel this way, that’s even more reason why we need to talk. Facebook has a WEALTH of information in its database. We know…

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17 Amazing and Almost Unbelievable Stats About Video Marketing

Video marketing has evolved consistently throughout the years. What’s the second biggest search engine on the planet? Obviously, the largest is Google. We all know how important it is to rank your website on Google, and your listing on “Google My Business”. So what’s the answer to that question? Most people say “Facebook” or “Bing”. But, surprisingly, neither is correct. The Second Largest Search Engine On The Internet Is YouTube!  Video is increasing taking over all other forms of content…

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NJM Printing & Marketing Being Busy and Productive Tips

Does “I AM SO BUSY!” Mean That You’re Successful?

Busy And Productive Busy AND productive. So many of us are busy; but are we actually productive while being busy? When I was younger I had a good friend who I barely saw. I was actually in a band with him, and whenever we got together to practice, that was the only time I would see him. Otherwise, he was always SO BUSY! I was thinking about that today….. Often, we meet people who are extremely busy with their businesses,…

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“Social Media” isn’t “ADVERTISING”

Ok folks. I need to get something off my chest! I’m not a social media expert. For that, you have to go talk to my friend Anthony Denardis (seriously, the dude is the best in the business). But the one thing I know is that “advertising” via social media posts just simply doesn’t work. It’s not what it’s there for. Understand though that social media itself, and advertising on social media websites are two very different things. When you buy…

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Selling with Story Telling

As many of you know, I’m big into shooting video and telling stories about the clients and customers I’m lucky enough to help. I talk often about the need to use story telling in order to build your business, build trust with potential customers, and make the sales process easier by doing so. This is true regardless which one of my businesses I’m working on. One of my biggest success stories in health care was working with a man who…

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Perception is everything in marketing. . . .

So just recently I went to eat lunch at “Potbelly Sandwiches”. If you haven’t been, I highly suggest it. The place was started in Chicago, and they make an amazing sandwich, and a great salad! It’s a pretty cool place overall. At their busier times, they have a musician sitting there playing and singing. It really gives the atmosphere a very different feel than most restaurants. The young man playing guitar that afternoon was really good. Great voice, good guitar…

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NJM Marketing & Printing specializes in printing business cards, brochures, postcards, menus and more!

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