Business Cards in 2019

Business Cards Still Have Value One of the most frequent requests I have heard throughout my career is “May I have your card?” Whether it’s a sales call or business-to-business (B2B) networking, the practice of swapping business cards is the most common way to make an introduction. So why do so many sales people and business owners arrive at meetings, appointments and trade shows without them? I’m always surprised when, during the “get to know you” part of a networking…

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“Facebook Ads Don’t Work”

“Facebook Advertising Doesn’t Work” I hear this from people all the time. I’ve seen it written in posts on facebook by others. I’ve even had someone tell me that facebook ads are all fake, and likes and clicks for the businesses are all fake, done by click farms, etc. DON’T FALL FOR THIS! More so, if you feel this way, that’s even more reason why we need to talk. Facebook has a WEALTH of information in its database. We know…

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17 Amazing and Almost Unbelievable Stats About Video Marketing

Video marketing has evolved consistently throughout the years. What’s the second biggest search engine on the planet? Obviously, the largest is Google. We all know how important it is to rank your website on Google, and your listing on “Google My Business”. So what’s the answer to that question? Most people say “Facebook” or “Bing”. But, surprisingly, neither is correct. The Second Largest Search Engine On The Internet Is YouTube!  Video is increasing taking over all other forms of content…

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NJM Printing & Marketing Being Busy and Productive Tips

Does “I AM SO BUSY!” Mean That You’re Successful?

Busy And Productive Busy AND productive. So many of us are busy; but are we actually productive while being busy? When I was younger I had a good friend who I barely saw. I was actually in a band with him, and whenever we got together to practice, that was the only time I would see him. Otherwise, he was always SO BUSY! I was thinking about that today….. Often, we meet people who are extremely busy with their businesses,…

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“Social Media” isn’t “ADVERTISING”

Ok folks. I need to get something off my chest! I’m not a social media expert. For that, you have to go talk to my friend Anthony Denardis (seriously, the dude is the best in the business). But the one thing I know is that “advertising” via social media posts just simply doesn’t work. It’s not what it’s there for. Understand though that social media itself, and advertising on social media websites are two very different things. When you buy…

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Selling with Story Telling

As many of you know, I’m big into shooting video and telling stories about the clients and customers I’m lucky enough to help. I talk often about the need to use story telling in order to build your business, build trust with potential customers, and make the sales process easier by doing so. This is true regardless which one of my businesses I’m working on. One of my biggest success stories in health care was working with a man who…

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Perception is everything in marketing. . . .

So just recently I went to eat lunch at “Potbelly Sandwiches”. If you haven’t been, I highly suggest it. The place was started in Chicago, and they make an amazing sandwich, and a great salad! It’s a pretty cool place overall. At their busier times, they have a musician sitting there playing and singing. It really gives the atmosphere a very different feel than most restaurants. The young man playing guitar that afternoon was really good. Great voice, good guitar…

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Cherish Relationships

I meet a lot of people because I am constantly out, running my businesses, growing my businesses, and my position is that any time I have the opportunity to meet someone new, will seize that opportunity. Why? You never know who that person is, or how they might be able to help you in the future. You may run into someone randomly who will eventually help you grow your business in ways you never even thought possible. More importantly than…

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NJM Marketing & Printing specializes in printing business cards, brochures, postcards, menus and more!

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